Every once in a while Matt Cutts actually produces a useful video that provides usable information for the SEO community. The most recent video addresses the difference between how Google defines an authoritative website versus a popular one. Summed up, it comes down to this: Popular websites will receive a lot of traffic and authoritative websites will receive links from trusted websites. The example he provides is that although more people visit adult sites, few…
What’s the opposite of profit? Well in my case, it’s having 1shoppingcart go down once again… which means that most of my transactions cannot go through. It means that nearly every item that I sell cannot be sold at the moment! So instead of working on improving the user experience of my customers, I’m writing this notice while I wait for it to return. So what are the alternatives? I’m going to have to change…
Google Panda, released in February 2011 was one of the most important algorithms ever released by Google and now affects every single website on the internet. That’s why I’m really excited that today a patent surrounding the Panda algorithm has been granted and released to the public. The patent, released on March 25th 2014, is credited to one of Google’s lead engineers, Navneet Panda, after whom the algorithm is named and to Vladimir Ofitserov. (Credit…
